The highlights are -
- All Humans Are Entrepreneurs
- To adapt to the challenges of professional life today we need to rediscover our Entrepreneurial instincts and use them to forge new sorts of careers.
- Today you need to also think of yourself as an entrepreneur at the helm of at least one living, growing start-up venture: YOUR CAREER
- Have a mindset of Permanent Beta, think of yourself as a work-in-progress.
- Invest in yourself every single day
- Don't have one year experience repeated several times, stretch your comfort zone.
- Develop a Competitive Advantage
- Differentiate or Die
- You don't need to be better than all professionals, you just need to better in a local, professional niche.
- Know and grow your assets - skills and cash
- Have Aspirations and Values.
- Market Realities - meet a profitable need.
- You can become more competitive by changing the environment you play in. Some American basketball players not good enough to play in the NBA play successfully in Europe; their skills don't change but the market does.
- Picking a market niche where you're better than the competition is key to entrepreneurial strategy
- Plan to Adapt
- The world is not static. You change, the competition changes, and the world changes.
- Your true identity is not found through introspection but rather emerges through Experimentation
- Be Flexibly Persistent. Always ready to adapt, but also persistent in driving toward goals.
- Prioritize learning. In the long run, you'll likely lead a more meaningful life and make more money.
- Learn by doing. Actions, not plans, will generate the lessons that help you adapt to the next phase of your journey.
- Think Two steps ahead. What next move will maximize the quantity and quality of follow-on opportunities?
- It Takes a Network
- Relationship matter to your career no matter the organization or your level of seniority because, ultimately, every job boils down to interacting with people.
- People control resources, opportunities, information and the like.
- The people you spend time with will shape the person you are today and the person you aspire to be tomorrow
- Relationships are like any living thing; if they are not getting stronger, they are getting weaker.
- Pursue Breakout Opportunities
- Develop habits of behaviour that increase the likelihood you find great career opportunities
- Be in motion, court selective randomness
- Tap the networks and associations of people
- Opportunities don't float like clouds in the sky; they are attached to people.
- Join conferences and clubs
- See constraints as a blessing in disguise: it's amazing how resourceful one can get when one has no choice but to be resourceful
- Take Intelligent Risks
- Risk is a permanent part of life. Being proactively intelligent about risk is a prerequisite for seizing those breakout opportunities.
- There's stiff competition for good opportunities; if you can intelligently take on risk you will find opportunities others miss.
- Build up your resilience by taking up small risks on a regular basis
- Those who regularly deal with small risks will never starve
- Who You Know is What You Know
- In life, everyday is Exam day. Every day brings new, unpredictable challenges and decisions.
- You get the intelligence to forge ahead by talking to people in your network
- What you get when you tap into other people's brains is called Network Intelligence
- For a life in Permanent Beta, the trick is to never stop starting
- The start-up is you
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